The Art of Skincare with La Prairie

Emilee Geist

A paean to modern and contemporary art, it carries more than 400 Post-Impressionist, classical modern and contemporary works. This is why the temporary exhibitions, held three to four times a year—think pioneering artists such as Louise Bourgeois, Henri Matisse, Jeff Koons, Jean-Michel Basquiat and Pablo Picasso—see art lovers flock in […]

A paean to modern and contemporary art, it carries more than 400 Post-Impressionist, classical modern and contemporary works. This is why the temporary exhibitions, held three to four times a year—think pioneering artists such as Louise Bourgeois, Henri Matisse, Jeff Koons, Jean-Michel Basquiat and Pablo Picasso—see art lovers flock in from far and wide.

In 2022, the highly anticipated subject of choice will be Mondrian, and the institution is tasked with conserving four of his minimalist artworks—Tableau No 1; Composition with Yellow and Blue; Composition with Double Line and Blue; and Lozenge Composition with Eight Lines and Red. It is a task Marcus Gross, the Head of Conservation at Fondation Beyeler, sees not simply as a vocation, but as a calling and responsibility. “Our mission is the long-term preservation of art, hence we do very deep research on the technique and materials used by the artist and the condition of the artwork.”

Piet Mondrian, Composition with Yellow and Blue, 1932. Fondation Beyeler, Riehen/Basel.

Robert Bayer

A remarkable commitment to conserving inimitable artworks is something the conservators at Fondation Beyeler are famed for. It is an intensive, holistic approach, which involves studying, documenting, analysing and, essentially, going beyond the perfunctory in order to display the original intention of the artist. Just like the technologically advanced, groundbreaking skincare formulas that La Prairie has built its reputation on, science, explains Gross, “plays a very important role. By using various scientific techniques and equipment, we are able to decide exactly how to preserve artworks in the future”.

It is impossible to detach the role of conservation from the future of art, hence, explains Ulrike Erbsloh, Managing Director at Foundation Beyeler, the significance of La Prairie’s patronage. “Through this partnership,” he says, “we are able to communicate to the wider public that art conservation is absolutely crucial to artworks being preserved for future generations.”

Prodromides echoes Erbsloh’s sentiments adding, “Art is part of who we are. Our attitude, our DNA, a prism through which we look at the world. So this project is our way of contributing back to our communities and doing our part to make the world a little more beautiful, not just for today but also for the generations to come.”

Discover more at La Prairie.

Source Article

Next Post

Arts & Culture (10/14/20)

© Provided by BusinessWorld ARTWORK by Juanito Torres Exhibit honors frontliners ARTIST Juanito Torres, who has built his practice around the “mythologizing” aspects of Philippine nation-building, will be opening a one-man show entitled The New Reality: Truth is Stranger than Fiction on Oct. 21 at Galerie Joaquin at the UP […]